At 15:00, a lunchroom still has 10 sandwiches left, usually €7.50 each. With a takeaway deal of "2 sandwiches for €6", pickup between 16:30 and 17:00, the venue keeps €4.51 per order after VAT, the €0.79 takeaway fee and €0.20 packaging. Five orders bring in €22.55 instead of nothing. We show how to pick a time slot that doesn't pull in your own regular customers, and why allergens always need to be right up front.
